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Tuesday, September 27, 2011

NO if, why, or when about it! Focus on how to do it now.

I was recently asked a few weeks ago how I would convince someone that they should be working with Building Information Modeling software.  I thought of all the usual responses - better coordination, effective production that cuts down wasted time, improved communication, greener and more efficient buildings, the use of templates with libraries of model components and details, and a host of other reasons why architecture, engineering, and construction firms should be using BIM for their clients projects.  None of these were the correct answer.  They may have been 3 or 4 years ago, but the answer was simple enough.  It's because you will not be able to respond to RFP's, you will not be awarded jobs, and ultimately you will not be in business.


In his keynote speech at the 2009 Autodesk University, Carl Bass, CEO of Autodesk gave the most insightful explanation about BIM.  He spoke of how BIM has reached its sweet spot and was at the moment when technology has become possible.  It is the point in technological innovation when users of a certain technology will have a competitive advantage over their competition.  These early adopters will have worked through the growing pains and be positioned to effectively use technology when it eventually becomes expected and ultimately required.


That was just 2 short years ago and the eventually is now upon us.  Many federal agencies have adopted BIM as a requirement along with states such as Texas and Wisconsin.  It is only a matter of time when all public and private owners will be asking for projects to be completed in BIM.  Are you ready to start a project in BIM tomorrow?


As a BIM consultant, I urge firms to get in as soon as possible regardless of project type or size.  There should be no question of why to use BIM or if you will use it and if so, when.  I'm not going to give you those reasons because if you don't do it, then kiss your business goodbye.  What you should be asking is how to effectively implement and the use of BIM tools in your part of the design, construction, and maintenance of a building.


This blog will be dedicated to answering that question.  For those of you seeking a way to get started, think of me as your hero to help guide your way.  My BIM Hero will bring your business into the 21st century and beyond.  Think of this blog as your resource for news, information, tips & tricks, and all things BIM to help you on the path to success.